Humber V-Rep has big fashion dreams
Humber V-Rep has big fashion dreams

Shawna Markus
Life Reporter

First-year fashion arts student Nadia Ali is the new Humber representative of Vervegirl magazine.

Ali beat out 12 other students vying to become the V-Rep and secured the position in her first semester.

“I wanted to get into fashion PR and I thought this would be perfect,” Ali said.

The magazine is distributed to more than 10,000 Canadian high schools, and as of last September, expanded to 42 post-secondary institutions. There are also currently three V-Reps across Canada including students from Montreal and Vancouver.

“Nadia just has that spark, she’s just so charming and poised, and the fact that she is in fashion really lends itself to what the magazine stands for,” said Jennifer Mason Murkovich, president of LIVESPACES Marketing Inc., who chose Nadia for the position after seeing what a natural fit she is.

The position includes writing a weekly blog, posting V-Rep activities on Facebook, maintaining the Vervegirl rack at Chart-wells, managing monthly promotions and extra duties. She will be paid $500 monthly for at least three months.  

“We were looking at students that were a bit more established on campus but her personality and just what she brought to the table from within just outshone the need for experience,” she said.   

Nadia is a big fashion head who likes to be up to date with the latest trends, said friend and first-year fashion arts student Tasneem Mukaddam.

Ali had her first event three weeks ago and was terrified at first. The event was for Rogers Communications, promoting their ‘Ringbacks’ product.

 “I think my biggest problem was that I had all these issues displayed around the cafeteria and student emporium but people didn’t know they could take it for free.,” she said.

 In the future, Ali hopes to work for a fashion house doing PR or for a magazine doing marketing.

 

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